PSL brings us a lot more than cricket every year. It’s the anticipation of which new players will be performing in the tournament, what the new jerseys look like, looking forward to each team’s song, and PSL’s Read More
Brands nowadays spend a vast amount of time and resources on marketing, as it is a huge part of what makes up the brand. One of these marketing tactics is brand wars. Oftentimes, major brands have a lot of competition, Read More
Brands train themselves for crisis management and have multiple mechanisms to create appropriate ads and campaigns at times of crisis, but COVID-19 was a first for all; even big companies and brands which are perceptive and quick-thinking when it comes Read More
Facebook has a wide reach, thus Facebook groups turn out to be an amazing source of knowledge for the participants. And this becomes even more accurate when it comes to groups created for the purpose of professionals to interact. These Read More
The amazing and diverse food scene of Pakistan (let’s be honest, especially in Karachi) is something that pretty much everyone can vouch for. There’s always something new to try out, some new version to anticipate. One of the Read More
When it comes to TV, the people of Pakistan have many opinions regarding what kind of content is currently being aired. The monotonous trends which are followed by dramas are either adored or absolutely despised by people. But almost everyone Read More
This Father’s Day, Peek Freans Sooper’s #HameshaWalaPyaar brings us something special by partnering up with the Kanwal Ahmed Network – a digital video channel lead by Kanwal Ahmed – owner and founder of Soul Sisters Pakistan, and one of the Read More
Another exciting new opportunity awaits Pakistanis. Amazon has recently approved Pakistan to be on its seller list. The e-commerce giant has a huge audience, giving sellers in Pakistan a chance to receive a greater reach worldwide. How big a reach, Read More
Nadia Patel Gangjee’s enterprise – Femprow – has teamed up with Daraz to enable recently registered small and up-and-coming women led businesses and sellers to set up their shops on Daraz. By introducing women entrepreneurs to the digital space, this ambitious Read More
Since the launch of Instagram 10 years ago, it has introduced many new features and has changed the way that people post content on social media. At this point, everyone’s aware that if one’s interested in photo styling and Read More