Pakistan is full of all kinds of talented people. But let’s just be honest: in terms of arts and culture, Pakistan is making progress at a very slow pace, and it needs to have a better appreciation for its Read More
With 3 billion active users Facebook is one of the largest social media platforms. It’s quite frankly a goldmine for brands since it consists of a huge community, but when you are trying to connect with your audience for the Read More
We deal with a lot of negativity on a daily basis, and at times it can get overwhelming to a point where we lose sight of any kind of motivation. In times like those, even a bit of positive influence Read More
It’s not news to us that stories are a big deal on Instagram. Instagram just took that feature from Snapchat and made the stories its own. It has become an essential marketing tactic since its release, with constant updates Read More
Even though studies conducted by marketing firms show that there is a direct relationship between external links of a page and its search ranking, outbound links are still one of the most undervalued strategies in content marketing and on-page optimization. Read More
With 2.5 million monthly users, Facebook is the number one social media platform. All the more reason for businesses to improve their reach on it. But recently it has started to get a lot of heat from brands because it’s Read More
Businesses these days spend 12 percent of their annual revenue on marketing efforts. That is because a marketing strategy that is thoroughly planned is essential for gaining benefits beyond the marketing department. In today’s world, marketers need to be proactive Read More
Freelancing has been the talk of the town recently. It’s like you can’t have a conversation without somebody mentioning it one way or another. Since it’s having a moment, I’m here to share some lessons that Read More
The biggest turning point of our lives begins when we are starting our career, and that feeling of impending doom engulfs us when there is so much uncertainty to deal with. So what do we do when we feel stuck Read More
Without a killer soundtrack, your road trip is not going to be all that amazing. You can anticipate reaching a certain destination all you want, but the real magic happens during the journey when there is uninterrupted music playing in Read More