Photography seems easy on paper; you get a camera, set it up at exactly the right angle, and capture that moment on your screen, then share it with your audience at a later time either with or without edits made Read More





Content is king but for kings to be effective, they need to be relatable and relevant. Example: Joffrey Lannister, unreachable, aloof, unattainable, and ultimately, not a good king. On the other hand, there’s Jon Snow, King in the North, Read More





What sells communities best? People. Their relationships, conversations, activities, jobs, problems, solutions, life lessons, work lessons, skills, and… well, you get my point. And for platforms where people are the focal point, human stories matter the most. And for platforms Read More





Humans are at the center focus of every business out there, whether it’s education, fashion, entertainment, or tech. And what connects with each of these industries? Marketing. If you have a business, you’ll want to market it, and Read More




Lately, the era of content marketing has given a rise to clickbait. What is clickbait? It’s the use of a hyperlink, thumbnail, or headline that’s misleading or sensationalized just for the sake of grabbing people’s attention and Read More





Copywriting is tricky – you have to come up with just the right amount of creativity and descriptiveness to make your customers understand your product or offer. And to be honest, it’s also a thankless job. You write so many Read More




Instagram is growing exponentially as we speak! Lately, the app has been on a roll while introducing new features that can help businesses and creators grow their brands and connect with their customers through quality content. Let’s take a Read More




#Hashtags, the staple food for modern marketing. Why am I calling it a staple? Because that’s the most appropriate description to explain the role Hashtags play on modern digital marketing platforms. They’re often not given their due share Read More




Content writing isn’t an exact science. While it’s a widely preferred career or freelance choice, it’s still quite tricky to do right. Writing blogs and articles is not exactly an easy task even if it looks like Read More




The 21st century belongs to social media. Everything we do, everywhere we go, is recorded and posted for everyone else from our family to friends to workers to see. And everything someone posts is reshared and reposted if it has Read More