13 Apps Every Small Business Owner Should Be Using

As a small business owner to keep everything organized, and to streamline the day-to-day processes while keeping a tab on everything important all at once is the most difficult challenge. Luckily, with the right apps, you can manage everything on the go – from marketing to team coordination to business processes.

Here are 13 apps that can make your life easier by helping you operate more efficiently, free up time and increase productivity.

1- Asana

Tracking each and every project for their timely completion and collaborating with all the team members for updates on multiple tasks can be highly frantic. But with the help of Asana workflow management and team collaboration becomes highly effective without the need of sending multiple emails back and forth. Asana allows you to create multiple boards, projects and task lists that you can update, schedule and assign to different team members setting the deadline. Key Features

• Easy collaboration among all team members
• Eliminate miscommunication on task updates or due dates
• Offers project management tools

2- Evernote

Many brilliant ideas come up while you are on the move. With Evernote, you can capture ideas when inspiration strikes and remember them. It helps you keep notes or save an idea in text, voice or just by clicking a picture. You can also add reminders, attach documents or even create a flowchart with a sketching tool, and the best thing is it syncs all your data while you keep moving. Key Features

• Effortless note-taking or syncing
• Search with keywords
• Save the best ideas on-the-go

3- Zoom

Mobile apps have changed the way you operate your business. If you want your business to run smoothly then you need to prioritize your time, therefore, most meetings are now conducted via video conference. Zoom is one of the widely adopted and easy to use video conferencing apps. It enables you to conduct meetings without the need to travel and physically meet someone. The features include audio and video conferencing, webinars, live chats, and screen sharing along with other capabilities. Key Features

• Conduct meetings from anywhere
• Collaborate with team
• Helps save time

4- Gusto

Among many responsibilities of a business owner, one is to pay and manage the salaries of the team. Gusto is a full-service payroll platform that can be a lifesaver. It allows you to handle payroll, benefits, track sick days, and vacation time in an app. Moreover, you can easily calculate as well as file taxes. Key Features

• Time-Saving
• Customize each employee’s profile
• Manage all the benefits easily

5- Dropbox

You may have tons of important files and data just lying in your phone and taking a lot of space. The storing and sharing of important files becomes easy with Dropbox. All you need to do is download the app, sync it with your account and store all your important data in sorted folders. Key Features

• Cloud storage of photos, videos and documents
• Prevent data loss
• Make sharing easy

6- Facebook Page Manager

Social media marketing is the need of the hour for every business, small or large scale. Facebook page manager helps you manage your presence on Facebook from posting, scheduling, to responding timely to your customers which in return creates a positive customer experience. It also enables you to track the activity on your page and the insights on promotional results to shape your efforts accordingly. Key Features

• Track your performance
• Respond to your customers instantly
• Allows you to link Facebook and Instagram account

7- Campaign Monitor

Email marketing is essential for the growth of some businesses. Campaign Monitor makes creating and sending email in an unforgettable easy manner. It allows you to create a subscriber list, choose from aesthetic email templates, link your social profiles and automate your message in a short span of time. Key Features

• Monitor campaign results
• Email automation
• Multiple template designs

8- Canva

Promoting your business needs different types of creatives such as social media posts, newsletter, posters and various other promotional material. Hiring a resource for such needs can be highly expensive when easy to use tools like Canva allow you to create stunning visual designs with your photos and videos by adding text to ready-made templates. You can also create appealing presentations with it. Key Features

• Create a range of designs (logos, birthday invitation, Instagram story, videos, flyer, brochure, infographic)
• Free templates
• No expert knowledge or skills needed

9- CamScanner

Being a business owner means involving yourself with lots of paperwork. With CamScanner you can easily scan documents and send them on the go without getting worried to find a scanner machine. It allows you to take multiple photos of your files or documents like ids, photographs and such, and convert them into JPEGs or PDFs while giving you an option to add your signature. Key Features

• Personalize the document with signature
• On the go scanner
• Saves time and effort

10- Hootsuite

For the success of your online business, you need to be active on all the relevant platforms but managing your presence on all platforms at once can be difficult. Luckily, Hootsuite helps you manage all your social media accounts from one platform. You can view and respond to all your messages, comments and mention from its dashboard. It also offers you the feature of social media listening tools so that you can easily track what is said about you and your competitors. Key Features

• Create, review and schedule content for all social accounts
• Easy management and reporting
• Create and manage your ads
• Analyze current trends
• Stay on top of the conversation

11- Adobe Spark

Adobe Spark allows you to transform your ideas into stunning visuals with the help of pre-set templates. Either you want to design a post or a video, Adobe spark allows you to do it in a simple and easy manner by adding your choice of images, text and applying filters. For videos, you can add from multiple soundtracks or even add animation. Key Features

• Free to use
• Create design instantly
• No expertise needed

12- Grammarly

Whether you want to save yourself from embarrassment of grammar errors or write content that really inspires others and creates an impact, Grammarly can help you with all. It is an online tool that you can sync with your desktop or phone and correct spelling or grammar errors as you write. Key Features

• Eliminate grammar errors
• Make correction on the go
• Improve writing skills

13- Odoo

Odoo offers you a 360-degree business management software solution including CRM, e-commerce, billing, accounting, project management and most importantly inventory management. It allows you to control and manage your orders and track them in real time. Key Features

• Automatically schedule your orders
• Track inventory
• 360 solution

We have listed the 13 apps based on all the requirements of the business owner. We are hopeful that these apps will help you increase your efficiency, productivity and overall results.